Software Overview

Customer-centric from its inception, Advantage provides powerful access tools to allow you to see key performance information, in user-customizable views. Total flexibility and comprehensive functionality - that's Advantage.


ECOMMERCE
The Advantage eCommerce capability allows your customers to perform online, real-time entry of orders and other self-service functions and provides the same access to customer, digital, subscription, order and payment data to Web users as your customer service reps have. A vast library of methods is available in the API for your webmaster and the Web module can be run with web services. The Advantage Web module offers:

  • Gatekeeper functions
  • Customer self-service (account details, orders, renewals)
  • Subject-based product searches
  • Suggestions to customer as to other products of interest to them based, on their browsing history
  • Allows for automatic emails to be sent to a customer upon making a change or adding an order