Contact us to schedule a demo or ask a question to learn how AdvantageCS can help you.
  • Customer Permissions (the GDPR way)

    What’s the state of your email junk folder?  Mine is pretty active with various promotions for IT related products and services.  Occasionally, I’ve given out my contact information in order to download a white paper or view a demonstration, and although I haven’t been asked if it was okay to forward my email address to other parties for their use, that certainly happened.

    Such permissions---and lack of them---are addressed by the European Union’s General Data Protection Regulation.  GDPR goes into effect in May 2018, and if you have any European customers, it does involve your operation.

    One of GDPR’s main principles is that even though you maintain personal information for your customers, they retain ownership of it.  Since the data isn’t yours, you can only use it for purposes the …



  • Welcome New Employee Donal Cousino

    We are pleased to welcome Donal Cousino, the newest member of the Advantage Support Center, reporting to Scott Ghormley. Donal is no stranger to software support, as he worked for 4 ½ years at ParishSOFT in Ann Arbor. There, he spent time in support and also performed data conversions.

    Before that, he was a bookkeeper for various companies. Donal earned a degree in economics at Hillsdale College, with a minor in French.

    Donal gets great satisfaction from digging into a complex problem, figuring it out and solving it. That makes him a great match for software support. His fluency in French is also beneficial. 

    A native of Ypsilanti, Michigan, Donal is the middle of eleven children, ages 21 to 40. His parents and most of his siblings still live in the area. His father and one brother …



  • Congratulations to Bayard – 10 Years on Advantage

    This month marks the ten-year anniversary of Bayard Presse first going live on Advantage. Tom Burbeck, Executive Vice President, was there from AdvantageCS to help them celebrate, which they did with a cake---complete with candles---and champagne.

    Emmanuel Chevalier, Director, Business Information Systems, blew out the candles and the festivities commenced.

    In the 10 years of being live on Advantage, Bayard has been able to implement many changes, including enabling extensive automation of its business processing, reorganizing various vendors for increased cost and service efficiency, and developing its digital content across numerous publications.

    Today, Bayard and AdvantageCS are proud of the strong partnership they have built.

    Bayard is one of the largest magazine publishers in …



  • What Languages Do You Speak?

    English, French, Dutch, Portuguese? Accounting, Marketing, Finance, IT? Or maybe SQL, C#, XML, JSON? 

    In this digital age, most of us speak at least a small amount of technology language.  It might be used when speaking to colleagues, or more casually at home when you attempt to describe certain technology to a family member (or when your children try to explain that same technology to you!). For example: when your father wants to know how exactly pictures from his smartphone are stored in the cloud and viewable on his TV and he asks you where the wire between those two devices is, you know you have a challenge ahead of you. Regardless of the context or purpose, “techspeak” is fully integrated into our daily lives.

    In business, speaking this language is critical to ensure that …



  • Forgetting a Customer (the GDPR way)

    Forget a customer? Why would you want to do that?

    The answer is: “because the customer requested it.”

    Welcome to the European Union’s General Data Protection Regulation (GDPR), which was passed in April 2016 and goes into effect in May 2018. If you have any European customers, it does involve your operation.

    Here’s a one-line summary of the regulation: “The aim of the GDPR is to protect all EU citizens from privacy and data breaches…”  The regulation is more than 260 pages long and is keeping a lot of lawyers and system security consultants very busy.  It’s mainly about strengthening your system security measures, documenting them and obtaining explicit support from your organization.

    This is all about securing your customer’s Personal Data.  Personal Data, (sometimes called …



  • Trade Show Travels

    AdvantageCS recently attended the 39th Annual Meeting of the Society of Scholarly Publishers in Boston at the beautiful Westin Boston Waterfront.  The theme of the conference was Striking a Balance: Embracing the Change While Preserving Tradition in Scholarly Communications.

    In addition to informative presentations, the conference offered plenty of opportunities to catch up with old friends and meet new ones.  More than a few Advantage clients had attendees there including the American Medical Association, Massachusetts Medical Society, American Association for the Advancement of Science, Duke University Press, American Institute of Physics and Mary Ann Liebert.

    Traffic was steady at the AdvantageCS booth in the exhibit hall, where Dan Heffernan, Vice President & Chief Product …



  • Advantage Integration with Salesforce.com

    A growing trend involves companies purchasing different software packages for discrete functions in the organization, which necessitates effective and efficient integration between systems, working together inside a common eco-system.  Advantage offers a tight integration with Salesforce.com, a widely-used cloud-based application which supports many different business activities.  A common use of Salesforce by publishers, content providers and membership organizations is for prospect relationship management, where sales teams are involved. These companies are selling into businesses, educational institutions, governmental entities, etc.--- essentially business-to-business sales efforts. Salesforce.com provides many tools to make it easier for reps to communicate with prospects, members …



  • Industry Challenges Discussed at European CIO Roundtable

    Technology leaders from seven different AdvantageCS client companies met in Brussels in early May, just prior to the European Advantage User Group conference.  The meeting provided a forum for these executives to discuss current priorities and challenges being faced across the technology and publishing industries. 

    Attendees presented their observations on what is the highest priority for their respective IT groups, including many challenges that they’re facing as they help to build and sustain their businesses.  Lively exchanges took place during these presentations as other attendees provided additional insights.  On the second day, AdvantageCS facilitated further discussions on the most prevalent topics.  AdvantageCS also presented on the broader issue of GDPR (General Data …



  • Promotion Bundles

    A new feature, promotion bundles, is available at 2017.5 and allows you to sell a group of items together under a promotion without setting up a package for them. The feature works with the combination of a promotion and promotion choices. When an item that is part of the bundle is ordered under the promotion and non-blank choice, all items on the promotion with the same choice value are automatically added to the order. Likewise, deleting one item from the order also deletes the other items with the same promotion choice.

    To enable this feature, at the offer level in the setup dialog of the Promotion Items tab, set the Promotion Item Handling control to “Promotion Bundle.” This will then activate the feature across all items of the promotion. Turning this feature on will disallow …



  • AdvantageCS Announces Partnership with SFG

    AdvantageCS is pleased to announce the formation of a strategic partnership with SFG, an innovative service and technology company located in Big Sandy, Texas. AdvantageCS sought the partnership in order to provide a full-service solution to membership organizations and publishers, prospects and clients alike.

    Read full press release



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