AdvantageCS recently attended the 39th Annual Meeting of the Society of Scholarly Publishers in Boston at the beautiful Westin Boston Waterfront. The theme of the conference was Striking a Balance: Embracing the Change While Preserving Tradition in Scholarly Communications.
In addition to informative presentations, the conference offered plenty of opportunities to catch up with old friends and meet new ones. More than a few Advantage clients had attendees there including the American Medical Association, Massachusetts Medical Society, American Association for the Advancement of Science, Duke University Press, American Institute of Physics and Mary Ann Liebert.
Traffic was steady at the AdvantageCS booth in the exhibit hall, where Dan Heffernan, Vice President & Chief Product …
A growing trend involves companies purchasing different software packages for discrete functions in the organization, which necessitates effective and efficient integration between systems, working together inside a common eco-system. Advantage offers a tight integration with Salesforce.com, a widely-used cloud-based application which supports many different business activities. A common use of Salesforce by publishers, content providers and membership organizations is for prospect relationship management, where sales teams are involved. These companies are selling into businesses, educational institutions, governmental entities, etc.--- essentially business-to-business sales efforts. Salesforce.com provides many tools to make it easier for reps to communicate with prospects, members …
Technology leaders from seven different AdvantageCS client companies met in Brussels in early May, just prior to the European Advantage User Group conference. The meeting provided a forum for these executives to discuss current priorities and challenges being faced across the technology and publishing industries.
Attendees presented their observations on what is the highest priority for their respective IT groups, including many challenges that they’re facing as they help to build and sustain their businesses. Lively exchanges took place during these presentations as other attendees provided additional insights. On the second day, AdvantageCS facilitated further discussions on the most prevalent topics. AdvantageCS also presented on the broader issue of GDPR (General Data …
A new feature, promotion bundles, is available at 2017.5 and allows you to sell a group of items together under a promotion without setting up a package for them. The feature works with the combination of a promotion and promotion choices. When an item that is part of the bundle is ordered under the promotion and non-blank choice, all items on the promotion with the same choice value are automatically added to the order. Likewise, deleting one item from the order also deletes the other items with the same promotion choice.
To enable this feature, at the offer level in the setup dialog of the Promotion Items tab, set the Promotion Item Handling control to “Promotion Bundle.” This will then activate the feature across all items of the promotion. Turning this feature on will disallow …
AdvantageCS is pleased to announce the formation of a strategic partnership with SFG, an innovative service and technology company located in Big Sandy, Texas. AdvantageCS sought the partnership in order to provide a full-service solution to membership organizations and publishers, prospects and clients alike.
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Earlier this month, Advantage users hailing from Belgium, France, Italy, Portugal, Denmark, Sweden, the UK, and US gathered in Brussels for our annual European Advantage User Group (EAUG) meeting. The diverse group brought a wide variety of perspectives, resulting in lively discussion both during the sessions and after hours.
The conference kicked off with a welcome from AdvantageCS staff and a round of introductions---a critical exercise for this group. “Our European users meeting is designed to both engage our users in the region and provide an opportunity for them to engage and learn from one another,” said AdvantageCS Vice President and Chief Product Manager, Dan Heffernan. He went on to provide an overview of AdvantageCS: what’s new at the company and where we’re headed in the …
Recently, AdvantageCS was invited to present the results of a survey we’d co-sponsored with FOLIO: magazine on the subject of collaboration between departments at membership associations. The survey was sent to membership associations which have publishing/media concerns. The results of the survey from about 150 respondents confirmed our suspicions that there is, generally, a lack of communication and collaboration between the membership and publishing/media departments at such organizations. The respondents were in agreement that this is detrimental to the mission, and that both communication and data sharing are keys to a common goal of success.
One of the respondents nailed the problem by describing “a culture of silos.” Just 14.6% of respondents said that legacy structures in …
There are times in life and times in business that you just aren’t sure what to do next. Maybe the future isn’t clear, or the horizon is so wide open that you’re not exactly sure in what direction to head. What should you do next? According to author and virtual mentor Michael Hyatt, do the next right thing.
Start with figuring out where you want to end up: what is your goal? Then, figure out the next step: what is the next task to complete to get you closer to that goal? Figure out who you need to assist you in that endeavor: do you need the involvement of anyone else? If so, who? Answer those questions and get started. It’s just that easy. When you’re not certain what to do next, doing the next right thing will help ensure continued progress towards your stated goal or …
Due to the growing number of Advantage users in Europe and the UK, the European user group is thriving. In addition to contacting each other personally, they communicate through an exclusive LinkedIn group and see each other at the yearly user conference.
2017 European User Group Meeting
This year, the annual gathering of the Europe-and-UK-based user community will be May 3-4 in Brussels. Many thanks to Test A-chats for graciously agreeing to host the event at their office in Brussels, Belgium. Users look forward to this event, as it offers opportunities to learn more about Advantage, meet with other users and share best practices.
This year, presentation topics by AdvantageCS staff will include Advantage News, Direction and Strategy, a Members Advantage demo, Browser-based Telesales, …
AdvantageCS has a permanent presence in France, in the person of Philippe van Mastrigt, our director of European Operations. In the past decade, Philippe has become THE key player in our European expansion strategy, and is now engaged in most of our client relationships in Europe. Philippe is involved in marketing, sales, project management, client services, account management, and business development. He wears many hats in a single day---sometimes in a single hour!
How did this come to be?
This July will mark the 10-year anniversary of the Advantage go-live at Bayard Presse in Paris. Philippe was the Bayard project director on that massive project. Prior to that, he led Bayard’s world-wide search for a new subscription system—which led him to Advantage and our first meeting with …