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Events

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    Where in the World is AdvantageCS Now?

    As indicated by our Facebook series, #advantageadventures, our employees spend a lot of time on the road. From large trade shows to intimate client gatherings, we enjoy engaging with thought leaders across industries, all over the world.

    Here is a photo by Tom Burbeck, Executive Vice President, from his visit to Aller Media in Copenhagen last week. Pictured are several members of the implementation team there. L to R: Carsten Weber, CEO; Jens Ulrik Kjerrumgaard, System Developer, and Camilla Ulfvin Lagersson, Chief Development Officer.

    In case you’re wondering where we’re headed next, we invite you to visit our new webpage containing a roundup of upcoming events. As you can see, we’ve got a busy spring ahead of us. This week, our Director of European Operations, Philippe van Mastrigt, …



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    Holiday Fun at AdvantageCS

     Each year, AdvantageCS celebrates the holiday season with a festive party at a local Ann Arbor hotel. Not only is it a time for employees to have an excellent meal, it’s a time to show gratitude, with many prizes to be won and lots of fun to be had.

    Planning committee member and our host for the night, John Hughes, jokes that “the AdvantageCS holiday party gives us all an opportunity to enjoy time together away from work — and to try and get a few people to publicly humiliate themselves during the entertainment portion. I look forward to it every year!”

    This year’s entertainment included a lively game of The Price is Right and a raffle with items ranging from gift cards to a TV. These are just a few photos of the festivities.

    Happy holidays from all of us at AdvantageCS! …



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    Happy Anniversary AdvantageCS!

    AdvantageCS celebrated our 36th anniversary on Thursday, June 16th when we held our annual summer picnic. Despite gray skies and light rain, AdvantageCS employees and their families enjoyed a barbecue feast, corn hole, and other games. The kids in attendance (and some adults, too!) loved the bounce house, jousting ring, and balloon animals. Here are a few photos capturing the festivities.

    Who doesn't like to bounce?

    Was it engineers against analysts in the corn hole tournament?

    Jousting is a little safer when the lances are inflatable. But Eric Burbeck and Doug Moore managed to get some good hits in anyway.

    Thanks to Tom Burbeck and Roger Varblow for hosting another successful fun-filled picnic.



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    European User Group Meeting a Success

    Aller Media hosted the annual meeting of the European Advantage Users Group in mid-April at their office in Copenhagen.  Thirty-five users from eight companies and seven countries gathered for two days to get updates on the Advantage product roadmap, to attend feature workshops, and, of course, to meet and network with other clients.

    After a warm welcome from Aller’s IT Director for Business Solutions, Svend Erik Hansen, AdvantageCS VP of Sales and Marketing Dan Heffernan kicked off the meeting with a presentation on Advantage News and Strategic Direction. Dan reviewed our current projects and how they address the challenges our clients face in a rapidly changing industry. He also pointed out the many channels through which our clients can keep up with AdvantageCS news: our blog, …



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    Notes from the Digital Innovators Summit in Berlin

    If I were a composer in 2006 writing a score for a film called "Publishing is Going Digital---Sink or Swim," it would have sounded like a cacophonous mess.  Ride the time machine a decade to 2016, however, and the clatter has transformed into a series of rhythmic, agreeable tones that are the opening chords of a sweet melody.

    Leaders of publishing companies as large as Hearst, as specialized as Refinery29, as business-savvy as Burda, as technological as Time Inc., as edgy as The Economist (yes, edgy), or as evolutionary as The New York Times each related their stories of how they have successfully moved their companies digitally out of the danger zone and into a bright future bursting with possibilities.

    No two stories were the same, but all shared a common philosophy; embrace digital- …



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    What Happens in Vegas…Is Put to Good Use Back at the Office

    The Advantage Users Group meeting hit a couple of highs this year. Las Vegas reached a record high of 74 degrees in February and the networking between Advantage users set an all-time high as well.

    Exciting Advantage Product News

    The meeting began with Chief-of-all-things-marketing-and product-planning-related, (aka Dan Heffernan), summarizing the last 365 days of activity at AdvantageCS. Dan’s presentation covered product news, strategy initiatives and the future direction of Advantage. He had plenty to report, starting with the launch of Continuous Updates and Cider in 2015---two key initiatives offering significant efficiency and streamlining capabilities to clients on the 2015 base revision. Dan went on to talk about Contact Center, which also debuted this past year, plus Project …



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    EAUG to Meet in Copenhagen April 13-14

    The annual get-together of the European Advantage User Group is slated for April 13-14 at the headquarters of Aller Media in Copenhagen. Kicking off on Wednesday afternoon, the first day will include a presentation of Advantage News and Strategic Direction and a demo of the new Contact Center functionality. In between, attendees will be taken on a tour of the magnificent Aller building, which is something not to be missed.

    Thursday’s topics include concurrent workshops on Automated Testing and Marketing in the morning, followed by a Technology Update. Rounding out the conference will be updates on other major Advantage development initiatives such as Project Central, Cider Phase II, and Membership.

    As always, there will be many opportunities for participants to network with other …



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    2016 AUG Conference in Sunny Las Vegas

    Wednesday February 10 – Friday February 12, 2016

    Users picked Las Vegas as their destination of choice and so the Tropicana Hotel in Las Vegas will be the site of the 2016 Advantage Users Group Conference. A great location and an exciting program make this a can’t-miss conference.

    Growing numbers of Advantage clients have made the leap to continuous updates, and many more are looking to make it in 2016. If you are considering it or are wondering what the benefits are to you, the conference is a great place to get answers from users that have been there and done that.

    The conference will cover a variety of topics, most of them suggested by users at last year’s conference. The agenda is below.  There’s still time to register---Click here for registration information.

    Wednesday, …



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    European Advantage Users Group meets in London

     

    The 2015 European Advantage User Group meeting was held 15 April at the conveniently located London Paddington Hilton.  Attending were 33 clients representing 12 companies from England, France, Denmark, Sweden, Finland, Belgium and Portugal.  AdvantageCS was itself “multi-national,” with staff from England and France as well as the United States.

    Dan Heffernan, VP of Sales and Product Direction, led the day and kicked it off with an overview presentation of AdvantageCS news and the roadmap looking ahead.  He highlighted our three newest clients, including Talentum from Finland, who had three representatives at the conference.

    One (of many) entertaining images that Dan showed in his Prezi presentation was a pair of blue jeans, indicating a recent dress code change at the AdvantageCS …



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    2015 Advantage Users Group Review

    After the recent user conference, several coworkers inquired as to how it went. Before answering, I asked myself: what really makes a user conference successful? Was it successful because of the many smiles in the room throughout the conference? What about the presentations? The weather? Maybe the end-of-week surveys? In the end, I determined, it all boils down to one thing: relationships. 

    Why is this so important? For one thing, sharing ideas and solving problems are a direct result of building successful relationships. Many of the roundtables demonstrated this. In the upload and upgrade roundtables alone, lessons learned were shared, questions were answered, and creative solutions explored. We also had some excellent presentations and panel discussions that really helped facilitate …



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